This course provides an overview of a real estate licensee's responsibilities in Idaho. It covers key concepts as well as provides tips for practical applications. Topics include: fundamentals of agency, how to work with a seller, how to work with buyers, and how to work with your broker. This course meets Idaho requirements for post licensing education for new licensees.

This course will help you better estimate the market value and appropriate list or offer price for properties.

We'll also cover ways to market and advertise your services and listed properties while staying compliant with advertising and marketing regulations.

This course provides an overview of pricing, marketing, and advertising real property in Idaho. By the end, you'll be able to:

• Differentiate between a CMA, a BPO, and appraisal, and when each is used.
• Examine factors affecting property value.
• Complete a CMA for a subject property using the sales comparable analysis approach.
• Overcome objections regarding pricing and commissions.
• Identify various marketing techniques and discuss when each might be the most appropriate.
• Compose and maintain marketing materials that are compliant with the real estate license law and Idaho Real Estate Commission (IREC) guidelines.
• Recall Fair Housing laws applicable to real estate advertising and resources for additional information.
• Market yourself and a specific property while staying compliant to IREC and Fair Housing laws.

This mandatory three- and one-half hour continuing education course is produced by the Idaho Real Estate Commission for Idaho licensees, offering an annual review of real estate laws and issues impacting the real estate business. Case law, legislative updates, and guidelines will be covered, which can impact how licensees conduct their business. The cases illustrate the situations licensees may encounter in their day-to-day business, covering a range of issues related to real estate transactions.

IREC has identified a hot topic for review: risk, risk assessment, and risk reduction. This has a significant influence on the real estate industry as a whole, as well as licensees' professional activities. Staying well-informed of these issues will help licensees comply with state, federal, and local requirements and regulations.

Course highlights include:

• Several in-depth case studies, including several from Idaho
• 2024 Idaho legislative update
• Identifying risks, strategies to assess potential risks, and risk reduction techniques
• Instructions for navigating DOPL's new online licensing system